Category Archives: Personal Competitive Advantage

Enter the Power Zone

Enter the Power Zone for Especially Powerful Presentations

Business Presenting is filled with paradoxes.

For instance . . .  the quizzical Power Zone.

It’s a place everyone wants to be, but where almost no one wants to go.

This is really the strangest thing, and it alwayss amazes me anew the reasons people concoct for not becoming powerful speakers.

The Power Zone is a metaphor for that realm of especially powerful business presenters, a place where  everyone is a capable, confident, and competent communicator, where every meal’s a feast and every speech kissed by rhetorical magic.

Yes, you can go there.  And almost everyone claims they want to go to the Power Zone.  But even when people are told clearly how to reach the Power Zone, most don’t go.

They find an excuse.

No Argument Here

Disbelief . . .  Principle . . . Ideology . . .  Sloth . . . Disregard . . . Fear . . . even Anger.

They contrive the darnedest reasons not to, from ideological to lazy.

In my presentations to various audiences, I am invariably faced with the arguer, the gadfly who knows better, sometimes vocal, oftentimes not.  The person who is adamant, steadfastly against what is being said.  Usually for the most spurious of reasons.

And it’s an exercise in futility for the gadfly.  Because the choice to enter the Power Zone is personal and completely optional.  I make no argument against the gadfly’s objections, whatever the source.

The latest batch of objections s

Choose to enter the Power Zone and you cannot go back to your old ways of presenting

prang from one woman’s ideology.  She apparently believed in au courant political philosophy that dictates how people should behave and react to others based on . . . well, based on what she believed to be right and proper.  In short, rather than communicate with people in the most effective way possible, she wanted to do something else . . . and then lecture her audience if they didn’t like her way of presenting, whether based on appearance, voice, gestures, or movement.

She wanted to deliver prese

ntations her way, and blame her audience if they didn’t respond positively and, presumably, with accolades.

She complained that my presentation of techniques, skills, and principles  “sounds like it’s from 100 years ago.”

And I say praise the Lord for that.

I draw on 2,500 years of presentation wisdom of Presentation Masters like Aristotle, Demosthenes, Cicero, Quintilian, Webster, Bryant, and Roosevelt, so I’m not doing my job if it sounds otherwise.

She complained that some of the gestures seemed “too masculine” and that she would feel “uncomfortable”  doing them as she believed they don’t look “feminine.”

I replied to her this way . . .

Just Don’t Do it

I told her this:

“Don’t do them.  Don’t do these gestures.  Don’t do anything that makes you feel ‘uncomfortable.’  Don’t utilize gestures proven 100,000 times to be powerful and effective.  Go ahead, substitute what you know to be better.  Do exactly what you have been doing all along, and emerge from this lecture hall not having been changed one iota.  And then . . . wonder at how you have not improved.  At all.”

But do that with the full knowledge that you leave the competitive advantage you might gain just sitting on the playing field for someone else to pick up.

They’ll be happy you did.

Comfort?  You don’t feel “comfortable” utilizing certain gestures?  Since when did our “comfort” become the sine qua non of everything we try?  Who cooked this  “comfort” thing up, and when did it gain currency?  Has any greater cop-out ever been devised?

Of course you don’t feel “comfortable” doing something you’ve never tried before.

A baby feels anything but comfort as it springs from the womb and is forced to breathe air instead of amniotic fluid and faces the cold  of a delivery room.

A child feels anything but comfort as he learns the periodic table and the multiplication table or riding a bike or a new sport or meets new people and is forced to hear contrary opinions.

An athlete feels discomfort as she trains to develop skill, power, speed, and strength in the gym so as to perform at a superior level.

Does it feel “comfortable” to push forward and extend our capabilities into new and desirable areas?  Likely as not, it’s a difficult process, but we certainly don’t accept “discomfort” as a reason not to do something necessary to achievement of a goal.

“I just don’t feel comfortable.”

Of course you don’t feel “comfortable” speaking before a group if you’ve never done it before or done so with no success.  That’s the whole point of especially powerful presenting – expanding the speaker’s comfort zone to encompass powerful communication techniques that lift you into the upper echelon of business presenters.  And drawing upon 25 Centuries of wisdom and practice to do so.

But some folks scowl at this.  It requires too much of them.

Or it conflicts with the way they think the world ought to work.  Or the Seven Secrets for Especially Powerful Presenting aren’t mystical enough for them.  Secrets ought to be . . . well, they ought to have magic sparkles or something, right?

So . . .  if you find this somehow unsatisfactory and unsatisfying or in conflict with your own ideology or philosophy . . . if you believe the answer should somehow be more mystical or revelatory or tied to the high-tech promises of our brave new world, then I say this to you:  “Go forth and don’t use these techniques.”

There is no need to fume over this or that nettlesome detail.  It’s completely unnecessary, because no one compels you to do anything.  And this is what is so infuriating for the habitual naysayers – complete freedom. The freedom not to travel into the Power Zone.

I show you the way to the Power Zone, where you can be one of the exceptional few who excels in incredible fashion . . . but you can choose not to go.

If not, good luck and Godspeed with your own opinions and philosophies and endless search for presentation excellence located somewhere else.  Let 1,000 presentation flowers bloom!

But if you elect to draw upon the best that the Presentation Masters have to offer . . . then I extend congratulations as you step onto the path toward the Power Zone, toward that rarefied world of especially powerful presenters.

For more on how to enter and thrive in the Power Zone, consult The Complete Guide to Business School Presenting.

If you could have only one business presentations guide . . .

This is one Business Presentations GuideIf you could have only one business presentations guide to help you with your presentations, what would it be?   [Aside from my own]

You have many from which to choose.  Too many, in fact.

Hundreds of them.

So this question is part rhetorical and part genuine inquiry to discover what motivates, trains, and aids students and young executives in their development into capable presenters.  No, not just into capable presenters . . . especially powerful presenters.

I have my own answer to this question, of course, and I’ll share it with you in a moment.  It’s based on reviewing a skein of presentation and public speaking books published over the course of 2,500 years.  All of ’em?  Close to it.

It’s an esoteric subject with a tightly circumscribed group of recognized and established authors and scholars.  The mid- to late 1800s was the golden age for modern oratory and presenting, when Philadelphia was host to the National School of Elocution and Oratory.  Departments of public speaking flourished in universities across the land.

Today’s Tedious Tofu

Today, we have “communications” courses that offer tofu and tedious texts.  They offer impractical and vague suggestions that are often impossible to put into practice.

Today we have The Presentation Secrets of Steve Jobs supplanting the rich and powerful books of speaking masters who offer the soundest and most-proven presentation instruction in all of recorded history.  This is not to so harshly criticize The Presentation Secrets of Steve Jobs as to imply that is isn’t useful at all.

The author, Carmine Gallo, is a delightfully engaging public speaker himself.

Gallo pens a superb column for BusinessWeek.  And sure, this book has a pocketful of useful “tips.”

Business Presentations GuideBut the book, The Presentation Secrets of Steve Jobs, is more about Steve Jobs than it is about you.  It’s more about Steve Jobs than about presentation secrets that you can actually use.

Let’s put it this way:  Steve Jobs’s #1 presentation “secret” was to speak only at Apple product launch extravaganzas populated with early adopter evangelicals and to ensure that he was unveiling the next generation high-technology gadget hyped in the world press for the previous 12 months.

In such a scenario, don’t you believe that you and I could paint our faces blue and dress like Jack Sparrow and deliver a successful and quite powerful presentation?

Of course we could, and that was Steve Jobs’s actual “secret.”

Jobs was an above-average speaker with a distinctive style.  His public appearances were highly orchestrated.  His competition in America’s C-Suite was, and remains, abysmal.

In short, Jobs was a celebrity CEO armed with a built-in audience poised to cheer his every word.

That’s surely a “secret,” but it’s not very helpful to the average presenter.

So, will you learn anything from Mr. Gallo’s book?  Sure, but it has nothing to do with Jobs or what he does.

Mr. Gallo laces enough fundamental advice throughout the book to help a neophyte improve his presenting in several aspects.  But the question I asked at the beginning is this:

If you could have only one book to help you with your business presentations, what would it be?

Not that one.

In fact, I could recommend a dozen books that are utterly superb, none of which published after 1950, that far outstrip today’s pedestrian offerings.  Books that offer a wealth of powerful and mysterious techniques to transform you into the most dynamic speaker you possibly can be.

Books to stretch you to your utmost limits, books that propel you to fulfill your fullest presentation potential.

Single books that are worth any 10 “business communication” texts costing more than $1,000 in toto.

But if I had to choose one . . . and only one business presentations guide . . .

It would be this book . . . a book first published in 1913.

This Business Presentations Guide

Subsequent to its original publication, this incredible tome went into more than 58 editions and was constantly in print until 1962.  In that year, it was revised and given a different title, and it went into another 28 editions, the last one I can find published in 1992.  Its title was again revised and a new edition published in 2006.

This book remains in print today.  Many reprint editions are available and are quite inexpensive.  Like diamonds upon the ground that no one recognizes.

And of all the more than 500 presentation books I own, dating from 1762 to the present day (and reprints back to 430 BC), this is the one book I commend to you.  You can search it on Amazon.com and purchase an inexpensive copy today.

The one book I recommend is . . .

Public Speaking and Influencing Men in Business, by Dale Carnegie.The Business Presentations Guide for all time

Post-1962, the book is called The Quick and Easy Way to Effective Public Speaking, an edition revised by Carnegie’s wife [I dislike the new title, because it gives the mistaken impression that great public speaking can be “quick and easy,” an addition to the original book added much later, but I’ll not cavil on that point here].

The newest edition is called:  Public Speaking for Success.

Of course, Public Speaking and Influencing Men in Business doesn’t mention the PowerPoint software package, for obvious reasons.

Instead, this powerful business presentations guide focuses on the most important elements of any presentation, whether delivered by Pericles to the Athenians in 430 BC or by you to your Global Business Policies course in 2012 – you . . . your message . . . your audience.

Buy this book . . .

Read this book. . .

Learn from this book . . .

. . . and then enjoy the fruits.

And if you have room in your library for another business presentations guide, you can always add this superb volume, The Complete Guide to Business School Presenting.

“I Hate Presentations”

Especially Powerful Personal Competitive Advantage
Strive for Confidence in Your Business Presentations

If you feel reasonably confident, competent, and thoroughly satisfied with your presenting skills, then I congratulate you.

Please do pass Business School Presenting along to a buddy who might profit from the humble advice offered herein.

But if you are like most of the 1.3 million English-speaking business school population worldwide, you doubtless have issues with your business school.  And its treatment of presentations . . . which is why you’re reading this post.

Which is why you’ve probably uttered “I hate presentations” more than a few times.

One in 366 Million?

Of an estimated 366 million websites worldwide, this is the only site devoted exclusively to business school presentations.

The only site.

I could be wrong about that, and I hope that I am.

Even if this is a lonely outpost today, we know that as quickly as the online community responds to the needs of its users, that could change tomorrow.  I trust you’ll let me know, so that I can link to these nooks and crannies of the web that may hold secrets that we all need.

But right now – this instant – I do believe that this is it.

And you’ll find it a source of personal competitive advantage of a rarefied sort.

I believe, and you may agree, that business school students need credible, brief, and direct resources on presenting  – solid information and best practices, not vague generic “presentation principles” and certainly not “communication theory.”

You want to know what works and why.

You want to know right from wrong, good from bad.  You want to know what is a matter of opinion and what, if anything, is etched in stone.

Here you find answers to the most basic of questions.

  • What is this beast – the business presentation?
  • How do I stand?  Where do I stand?
  • What do I say?  How do I say it?
  • How do I reduce 20 pages of analysis into a four-minute spiel that makes sense and that “gets it all in?”
  • How should we assemble a group presentation? How do we orchestrate it?
  • Where do I begin, and how?
  • How do I end my talk?
  • What should I do with my hands?
  • How do I conquer nervousness once and for all?
  • How can I tell “what the professor wants?”
  • How do I translate complicated material, such as a spreadsheet, to a PowerPoint slide so that it communicates instead of bores?

2,500 Years of Presenting

Business School Presenting answers every one of these questions and many more that you haven’t even thought of yet.

You may not like the answers.

You may disagree with the answers.

Fair enough.

Let a thousand presentation flowers bloom across the land.  Listen, consider, pick and choose your pleasure.

Or not.

But you should know that offered here is a distillation of 2,500 years of public speaking and presentation secrets.  Secrets developed by masters of oratory and public speaking and refined in the forge of especially powerful experience.

Cicero, Quintilian, Demosthenes, John Adams, Patrick Henry, Daniel Webster, Frederick Douglass, Abraham Lincoln, William Jennings Bryan, John Kennedy, Martin Luther King, Malcolm X, Ronald Reagan, Barack Obama – all find their places in the pantheon of the most powerful presenters of all time.

They Didn’t Hate Presentations . . .

All of these speakers have drawn upon the eternal verities of presenting.

In turn they’ve each contributed their own techniques to the body of wisdom.

You find those verities here.

personal competitive advantage
Confidence to become an Especially Powerful presenter

On the other side of things, give me your own presentation stories.

Stories from your campus that illustrate challenges particular to your school and academic concentration.

The various subdisciplines in business – finance, marketing, accounting, human resources, and such like – have their special needs.  Even as they are all tractable to the fundamental and advanced techniques of powerful presenting.

And so begins a journey on the road to becoming . . . an especially powerful presenter.  Someone imbued with personal competitive advantage of the sort that is not easily imitated.

You’ll know when you arrive.  And you will no longer hate presentations.

And you’ll wonder how you could have presented any other way.

Stop presentation guessing with The Complete Guide to Business School Presenting.

Super-Size those McTips?

Especially Powerful Business Presentations
McTips – Presentation Fast Food that denies you personal competitive advantage

Presentation tips are about as valuable as “tips” to become a rocket scientist.

Let’s look hard at the phenomenon of presentation tips . . . what I call McTips.

And then discover the actual path to personal competitive advantage to deliver a powerful business presentation every time.

The Two Groups?

With regard to presentations, I deal with two large groups of people.

For sake of descriptive simplicity, let’s call these two groups “Natural Born” and “McTips!”

“Natural Born” and “McTips!” represent two extreme views of what it takes to become an especially powerful and superior business presenter.

Neither is remotely accurate.

And neither group is what might be called enlightened in these matters.  Members of both groups are frustrating and irritating in their own ways and completely self-serving.

Here is why . . .

We often look for folks to excuse us from what, deep down, we know we ought to do, or what we can do.

If we look hard enough, we find what we search for, and excuses are extremely easy to find.  Let’s look at these two excuses that hold us back from fulfilling our potential as especially powerful presenters.

The First View

The first view would have us believe that great speakers are born with some arcane and unfathomable gift, combining talent and natural stage facility.

That Bill Clinton sprang from the womb declaiming that he feels our pain.

That Ronald Reagan was born orating on lower capital gains taxes.

That Oprah Winfrey began her talk show career in kindergarten.

If the first view holds that great speakers are born with a gift, then quite logically this view leaves the rest of us to strive with middling presentation skills.

It’s an excuse for us not to persevere.  Why bother to try?

Why not, instead, hire some of these natural born speaker types to do the heavy presentation lifting?  The rest of us can skate along and pretend that we’re not actually lazy . . . or frightened . . . or disinterested . . . or unambitious.

The Second View:  Presentation Tips

The second view is the opposite of the first.

This “McTips!” perspective would have us believe that delivering effective presentations is a snap.

So easy, in fact, that one of my colleagues assured me confidently and with not a little hubris that he could teach his undergraduates “everything they need to know about presenting in 30 minutes.”

He also assured me that “all that other stuff you talk about is B.S.”

Personal competitive advantage
Teddy Roosevelt: Personal competitive advantage for a President

Has the presentation landscape changed so much that what was once taught as a fine skill is now mass-produced in 30-minute quickie sessions of presentation tips?

I actually saw a headline on an article that offered 12 Tips to Become a Presentation God!

Have the standards of the presentation become so weak that great presenting can be served up in McDonald’s-style kid meals . . . “You want to super-size your speaking McTips?”

Hardly.

In the 1800s, public speaking was refined to an almost-art; “elocution” was the new science/art, and departments of elocution and public speaking flourished in universities throughout the land.

In Philadelphia, on Walnut Street in fact, the National School for Elocution and Oratory became a Mecca for would-be stars of the pulpit, the stage, the bar, and the political wars in the 1890s.

On into the first decades of next century, public speech was regarded with respect and a high-skill to be mastered with much study and practice.

The fact is that despite however much we might wish otherwise, today’s PowerPoint high-tech software multi-media offerings cannot change the fundamental truth that it is still you who must deliver the presentation.

So no . . . you cannot learn “everything you need to know about presenting in 30 minutes” with a handful of presentation tips.

You cannot become an especially powerful presenter at the fastfood drive-in window, unless you want to ply presenting at the lowest common denominator of mundane slide-readers that populate every business and law firm from New York to Nashville, from Boston to Baton Rouge, from Savannah to San Diego.

Ask yourself this.  If learning to deliver top-notch presentations is so doggoned easy, then why are 9 out of 10 presentations such awful forgettable bore-fests?

The Third View – The Power Zone

There is a third group, and it is destined to remain small.

This group is privy to the truth, and once you learn the truth about presenting, you can never go back to viewing presentations the same way.

And you can acquire especially powerful personal competitive advantage that is denied to others.

Consider this pop culture analogy from the 1999 film The Matrix.

In The Matrix, humans live in a world that is not what it seems.  In fact, everything they believe about the world is false.  Morpheus (Lawrence Fishburn) offers to reveal the truth to Neo (Keanu Reeves) about his existence.

Morpheus offers Neo a Blue Pill and a Red Pill.  The Blue Pill returns him to his old state of ignorance.  The Red Pill reveals the secret, and once he learns it, Neo cannot return to his old life.

The process of presentation discovery is much like the red-pill/blue-pill choice that Morpheus offers to the young computer hacker Neo . . .

You take the blue pill, the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill, you stay in Wonderland, and I show you how deep the rabbit hole goes.

Likewise, you can stop reading this article this instant – the blue pill – and return to the righteous and relaxing world of “Natural Born” or “McTips!”  Both viewpoints allow the average presenter to remain mired in mediocrity with an excuse that sounds plausible.

One perspective means you don’t try at all, other means you offer token effort as befits a low-level pedestrian task.

So, if you decide to take the Blue Pill, close this site and go your own way.  Bon  voyage!  I wish you a hearty good-luck and Godspeed, and perhaps you will be happier for your choice.

But if you are one of the few who thinks for a moment . . .  “Hmm. What if the Professor is right?”

Then . . . Take the Red Pill

especially powerful personal competitive advantage
Take the red pill for especially powerful personal competitive advantage.

Then you can read on to the next brief paragraph – the red pill – and be forever shorn of the excuse for mediocrity.

For the truth is in the Power Zone, and once there, you will never be satisfied with your old presentation life again.

You cannot go back.

You can only go forward to personal competitive advantage.

That’s the paradox, the Curse of Freedom.  It is completely within your power to seize the fruits of great presenting.  It’s your choice.

You can launch an auspicious presentation career right now, right this minute.

Or you can dismiss this site as yet another fraudulent claim to revealing secrets to you . . .  only to have it exposed as a method that requires you to actually do something.

A method that transforms you.

Choose the Red Pill.  Step boldy into the Power Zone.

The Power Zone is the province of the privileged few who understand the truth that anyone can become a great presenter, with the right kind of hard work and the willingness to become a great presenter.

To join this third group requires you to take on a new state of mind.

If you already carry this view, that’s superb.  If you don’t . . . you can decide now to adopt it or forever be relegated to the other two groups – believing you’re not good enough, or believing you are good enough when you’re actually not.

Public presentations – great presentations – require study and practice and preparation and technique.  A deep philosophical, academic, and professional history undergirds public speaking.  This history informs the very best presenters and their work.  You dismiss it only to your great loss.

No, you need not become a scholar of public speaking.  In fact, few people have that deep an interest in the subject and even fewer can claim that kind of knowledge today.

But what you can and should do is this:  Open your mind and heart to the possibilities of found treasure.

You actually can become a capable presenter.  You can become a great presenter.

When you enter the Power Zone, you are both cursed and blessed with knowledge.  This knowledge represents two sides of the same coin.

You are cursed with the knowledge that the only limitation you have is you.  You are blessed with the knowledge that you can become a good – even great – speaker.

An especially powerful presenter.

Now, you have no other real excuse.  It’s up to you.

For the ultimate guide to developing your personal brand as an especially powerful business presenter, CLICK HERE.

Move Like Jagger in Your Business Presentation?

Business Presentation
Your movement during your business presentation is as important to plan as your talk itself

Do you “move” during your business presentation so to maximize your personal competitive advantage?

Listen to this story . . .

After I delivered an incredibly inspiring lecture in a class last year – one of many, I am certain – a student approached me and shared this:

“I stand in one spot for the most part during my presentations,” he said. “But another professor told me to move around when I talk.”

Hmmm.

Move around when you talk.

“Did he tell you how?” I asked.

“Tell me what?”

“Did he tell you how to ‘move around?’  Did he tell you what it would accomplish?”

“No, he just said to ‘move around’ when you talk.”

“Just ‘move around?’”

“Yes.”

Ponder that piece of advice a moment.

Ponder that advice and then reject it utterly, completely.  Forget you ever read it.

What rotten advice.

Never just “move around”

Never just “move around” the stage.

Everything you do should contribute to your message.  Movement on-stage is an important component to your message.  It’s a powerful weapon in your arsenal of communication.

Movements can and should contribute force and emphasis to your show.

But some people move too much.  Like the professor urged, they just “move around” because they don’t know better.

And why should they know better, when some professor urged them to start prowling the stage for the sake of it.

Just as there are those who are rooted to one spot and cannot move while they speak, some folks just can’t stop moving.  They stalk about the stage like a jungle cat, constantly moving, as if dodging imaginary bullets.

They are afraid to cease pacing lest their feet put down roots.

Business Presentation
Never move just to “be moving.” Proper movement can imbue your business presentation with personal competitive advantage

This kind of agitated movement is awful.

Aimless pacing around the stage is worse than no movement at all.

Aimless movement usually indicates indecision, the sign of a disorganized mind.  It’s usually accompanied by aimless thoughts and thoughtless words.

“Move around when you talk.”

It’s not the worst piece of advice a professor has ever given a student, but it’s incredibly naive.

At first, the advice seems innocent enough.  Even sage.  Aren’t we supposed to move around when we talk?

Don’t we see powerful presenters “move around” when they talk?  Didn’t Steve Jobs “move around” when he presented at those big Apple Fests?

Yes, we see them “move around” quite well.

But do you know why they “move” and to what end?

Do you understand how they orchestrate their words and gestures to achieve maximum effect?  Do you recognize their skilled use of the stage as they appeal to first one segment of the audience, and then another?

Do you think that Bill Clinton or Barack Obama just “move around” when they talk?

If I tell you to “move around when you talk,” what will you actually do?  Think about it for a moment, how you might actually follow-through with that sort of vague advice.  Will you flap your arms?  Do Michael Jackson isolations with your shoulders?  Shake your fist at the crowd?

Move, You Say?  What great advice!

How?  Where?  When?  Why?  How much?

Awful advice.

We will never know how much damage such well-meaning naiveté has done to our presentation discourse.  Like much of what is said, it carries a kernel of truth, but it is really worse than no advice at all.  Centuries of practice and delivery advise us on this question.  Edwin Shurter said in 1903 . . .

Every movement that a speaker makes means – or should mean – something.  Hence avoid indulging in movements which are purely habit and which mean nothing.  Do not constantly be moving; it makes the audience also restless.  Do not walk back and forth along the edge of the platform like a caged lion.  Do not shrug your shoulders, or twist your mouth, or make faces.

You are well on your to mastering your voice and to speaking like a powerful motivator.  Now it’s time to incorporate essential movement.

What must you actually do during your talk?  Where to do it?  How to do it?  Why should you do it . . . and when?

In tomorrow’s post, I’ll answer those questions and show you how to incorporate meaningful movement into your presentation – exactly the types of movement that add power and gain you personal competitive advantage.

Interested in more especially powerful techniques for your business presentation?   Click here and discover the world of business presentations.

Surviving the Group Presentation . . . PART 2

especially powerful Personal Competitive Advantage
Group Presentations can be a source of your Personal Competitive Advantage

“How come I never get a good group?”

Recognize that your group has been assembled with a professional purpose in mind, not to make your life miserable.

You will disagree with each other on aspects of the group presentation.

How you disagree and how you resolve those disagreements for the good of the team and of your group presentation is as important as the presentation itself.

It’s essential that you maintain civil relations, if not cordial relations, with others in the group – don’t burn bridges.  You don’t want to engender dislike for people.  Perhaps for the rest of your life.

The people in the various group projects will form an important part of your network in years to come.

Remember that the relationship is paramount, the presentation itself is secondary.

The Arrogance of “I don’t have time for this.”

Your job is to craft a group experience, assign responsibilities, develop a reasonable schedule.

Some members of your group will make time commitment choices that do not appear aligned with the objectives of the group.

You hear phrases such as “I can’t make the meeting.”  You may hear the outright arrogance of “I don’t have time for this.”

especially powerful Personal Competitive Advantage
Make Your Group Fabulous and Reap the Rewards!

This, of course, is simply a choice to be somewhere else to spend time in other pursuits.

Because everyone has the same amount of time, no more and no less.

Different people make different choices about the use of their time.

Recognize that this will happen and that it is neither good nor bad – it is simply the hand that you are dealt.

How you react to it will in large part determine the success of your group.  One part of your job to properly motivate others to contribute to the group goal.

I always communicate to my students what to expect in a 5-person group.  The 2-2-1 rule will usually hold.

Two people work hard, two cooperate and are damned happy to be there for the group presentation, and one rarely shows up, because he or she has a “busy schedule.”

Another popular take on it is to apply the Pareto 80-20 rule: Eighty percent of the work is done by twenty percent of the people.

The corollary, of course, is that 80 percent of problems are caused by 20 percent of the people.  A different 20 percent.

“But that’s not fair!”

That’s reality.

Is it “fair?”

Maybe or maybe not in some cosmic sense, but that’s a question for philosophers of distributive justice and irrelevant to the imperatives of group work.

Regardless of how you couch it, do not take your group woes to the professor for solution.  Your professor knows well what you face.  He wants you to sort it out.

You must sort it out, because your prof is not your parent.

Your professor won’t appreciate it any more than your CEO or VP superior at your company appreciates solving your personnel issues . . . repeatedly.  It reflects badly on you and gives an impression of weakness.

Moreover, if you begin to focus heavily on who’s not carrying their “fair share,” then that becomes the dominant theme of your group dynamic.  Rather than that of accomplishing your group goal.

And such misplaced focus and animosity reflects badly in the final product, and you may forfeit valuable personal competitive advantage.

Keep these guiding principles in mind as you chart your course through the labyrinth of group work.  Every group is different, temporary, and frustrating in it’s own way.

Don’t allow the briers of this ephemeral activity catch your clothing and slow you down from your ultimate goal – an especially powerful presentation.

Secret #1 . . . Especially Powerful Stance

A powerful stance imbued Kennedy with much of his charisma

Your ready position is the default stance you assume when giving your talk, when not emphasizing with movement and gesture.

Your Ready Position.

It’s a stance affirmed by more than 2,000 years of trial and error, and imbues your talk with an especially powerful ambience.

Have you thought about how you’ll stand while you give your talk?

I refer to the time when you’re not moving about the stage to emphasize this or that point.

This ready position is your anchor, your life preserver in a storm.

Your safe harbor.

Your ready stance.

Powerful . . . Confident . . . In Command

When you stride to the stage, move to the command position in front of the lectern and facing the crowd.

Now, plant yourself as you would a paving stone in a garden.

Plant yourself firmly, as a stone, with feet shoulder-width apart, weight evenly distributed, shoulders squared.

Plant yourself as a deeply rooted Redwood.

Do not slouch or put more weight on one foot than on the other.  Point your toes slightly outward.  Neither slump, nor stiffen.  Shoulders back, head up, expectant.

Do not allow your head to settle down betwixt your collar bones.  This compresses your neck like a concertina.  It cramps your voice box and cuts the flow of air that you need to speak.

Especially powerful presentation stance for personal competitive advantage
Especially powerful presentation stance

At this point, let your hands hang loosely at your sides . . . (in a moment, we’ll give you something to do with your hands).

Walking and pointing and looking and eye-contact?

Forget it for now.

Forget it all for now.

First, you must seize control of yourself.

You must control all of those little tics and habits and nervous gestures that leech the strength from your presentation.  The tics and habits that telegraph your nervousness and lack of confidence.

What tics and habits, you say?

Every young presenter has at least some of them and the ready position can help remedy the following pathologies.

Do Not cross your leg in front of you while you balance on the other. This “standing cross” is more prevalent, for some reason, among female presenters than among males. Some males have this habit as well. This is a particularly debilitating movement from both the standpoint of the audience and for you. It projects instability. And it makes you feel unstable.

Do Not cock your hip to one side – this is called a “hip-shot.” Again, this action undermines your foundation. This hip-shot posture degrades your presentation in multiple ways. It shouts nonchalance. It denotes disinterest and impatience. It cries out to the audience a breezy bar demeanor that is completely at odds with the spoken message you want to convey.

Do Not engage in little choppy steps. This side-to-side dance is common. It telegraphs nervousness.

Do Not slump your shoulders. Few things project lack of confidence like rounded shoulders. Slumping shoulders can be a reflexive response to nervousness that leads to a “closed body position.”

Again.  Stand in one place, your feet comfortably shoulder-width apart, toes slightly pointed outward.  Arms at your sides.

Your goal at this point is to maintain a solid physical foundation.  To project an image of confidence to the audience and to imbue yourself with confidence in point of fact.  You begin to do this with your stance – solid and confident.

Now here is the most important guidance I can provide you for your Foundation “Ready” position.

Your Foundation – Power Posing Stance

Stand as described, and place your left hand in your pants pocket, out of the way.  This position should be your default position.

Putting the hand in your pocket gets it out of the way and keeps you out of trouble.  Moreover, it projects confidence.

And, no, it is not “unprofessional.”

This position carries a multitude of positives and no negatives.  You never go wrong with this position.

It imbues you with confidence and keeps you copacetic.  To your audience, it projects competence, confidence, reassurance, and sobriety:  “Here is someone who knows his/her stuff.”

This is your Ready Position.

Your Ready Position is the foundation-stone upon which charisma, confidence, and professional presence is projected to your audience.  It is a component of your personal competitive advantage that is bestowed on the presenter with superior skills.

Professional Presence means passion and confidence
Powerful stance poses come to us from many great figures of history, with good reason

Everything else you do flows from this position.  Practice your two-minute talk from this position and do not move.

Stop!

Stop and think. When you are ready to make a point that is crucial to your thesis . . . When you are ready to shift subjects or major ideas . . . then

Then, step to the left while addressing the people on the left flank.  Talk to them.  Then, step to the right and address those on your right.  Hold open your hands, palms up.  Walk toward your audience a step or two.  Look them in the eyes.  Speak to individuals.

Then, step back to the center and retake your ready position.

Let your movements emphasize your points.  When you gesture to a portion of the audience, step toward them in a kind of supplication.

Always always, always go back to the ready postion.  I have seen dozens of young speakers transformed into capable, confident speakers by virtue of this alone.

How is that possible?  By removing the doubt associated with “How will I stand.”

This powerful and stable stance imbues you with confidence, your first step toward building positive energy within yourself.

The Ready Position — it’s your safe harbor in a sea of presentation uncertainty.  It’s the foundation of your personal competitive advantage.

To gain deeper understanding of the techniques you can use to enhance your stance, consult The Complete Guide to Business School Presenting.

Zombies Ahead . . . Classic!

Bad Advice Zombies never die . . . they keep leading presentations astray

The zombies of bad advice never die.We can’t eradicate bad presentation advice completely, because these zombies are impervious to every remedy known to 21st century civilization.

When Armageddon finally comes, cockroaches and bad advice zombies will be the only survivors.

But let’s give it a shot anyway.

Bad Advice

The process of becoming a great presenter is not so much prompting students to do something the right way.  It’s getting you – yes, you – to stop doing things the wrong way.

Accordingly, I instruct students to stop what they’re doing now as a result of bad habits and bad advice.  Once they stop engaging in bad habits and misconceptions about presenting, they become de facto reasonably competent presenters.

That’s right.

Just stop the bad habits, and what remains can be downright decent.  But bad habits can be perpetuated by exuberantly following bad advice.  The problem is recognizing what constitutes bad advice.

This isn’t easy, because much bad advice paradoxically masquerades as good advice, and lots of these bad advice zombies stalk the land.

Let’s Have a Look

Here are some of the most common examples of awful, vague, or incomplete presentation advice you invariably hear during your business school career from the most well-meaning of folks.

ZOMBIE #1 “Don’t Put your hand in your pocket . . . it looks ‘unprofessional.’”

This is absurd and carries the stink of oral tradition about it.  From presidents to preachers, the hand in the pocket – if done properly – conveys assurance and confidence.  For many speakers, it also removes one hand from the equation as an unnecessary distractor.\

Put that left hand in the pocket and you keep it out of trouble.  No more strange finger-play.  No more tugging at your fingers.  No more twisting and handwringing.  It leaves your right hand free to gesture, and those gestures themselves appear more decisive.

ZOMBIE #2 “Make eye contact.”

This advice is insidious in that it actually carries a large kernel of truth.  It sounds reasonable. But it doesn’t tell you how to do it.  And, yes, there is such a thing as bad eye contact.  Too long, and you come across as creepy.  Too short, and you come across as untrustworthy.  Make eye contact with people in your audience long enough to ascertain eye color, then move on.

ZOMBIE #3 “Move around when you talk”

This gem was given to me by a student, passed on from one of his other professors.  This advice suggests that you wander aimlessly about the stage in hopes that it will improve your presentation in some unspecified way.  In this case the bad advice is worse than no advice at all.  See my previous posts on movement for ideas on how to incorporate movement into your talk . . . and how to incorporate pauses for effect.

ZOMBIE #4 “Just the facts.”

Really?  Which facts are those?

What does it mean, “Just the facts?”

Folks believe that this phrase makes them appear no-nonsense and hard-core.  But a more pompous and simultaneously meaningless phrase has yet to be devised.  Again, it means nothing and is arrogance masquerading as directness.  “Facts” must be selected in some way, and context must be provided to give them meaning.  “Facts” must be analyzed to produce alternatives and to render a conclusion.  This is a euphemism for “I don’t like what you’re saying . . . tell me what I want to hear.”

ZOMBIE #5 “The numbers tell the story.”

This is a favorite of finance folks, who seem to believe that the ironclad rules of presentations do not apply to them.  “We’re special,” finance majors like to say.  “We don’t deal with all of that soft storytelling; we deal in hard numbers.”

There is so much wrong with this, it is difficult to locate a reasonable starting-point.

Not only do numbers, alone, tell no story at all . . . if the numbers were conceivably capable of telling a story, it would be a woefully incomplete story, providing a distorted picture of reality.  Numbers provide just one piece of the analytical puzzle, important to be sure, but not sufficient by themselves.

Moreover, the business presenter who elects to serve the god of numbers sacrifices the power and persuasiveness that go with a host of other presenting techniques.  Underlying this myth is the notion that you “can’t argue with numbers.”  You certainly can argue with numbers, and you can bring in a host of analysis that changes completely what those numbers actually mean.

ZOMBIE #6 “You have too many slides.”

How do you know I have “too many” slides?

Say what? You counted them?

I assure you that you don’t know.  You can conclude nothing about my presentation by looking only at the number of slides in it.

You will hear this from folks who believe that the length of a presentation dictates the number of slides you use.  Absurd on its face, people who use this believe that every slide will be shown a fixed amount of time.  They likely do some sort of calculation in their heads, dividing the time available by the number of slides to yield a number they believe indicates there are “too many” slides.  This is because they usually deal with folks unschooled in Business School Presentations methods.

If you follow the presentation principles laid down here in Business School Presentations, you will learn the glorious method of crafting frugal slides that pulse with power, surge with energy . . . slides that people remember, because they are smartly crafted and snap crisply, and they carry your audience along for an exciting and joyous ride.

No one can tell anything about this by the number of slides in your presentation.

Bad Advice Zombies – these are just some that will come after you.  It’s probably not a good idea to argue with folks who give this sort of advice.  What’s the use? Just ignore it and replace it in you own work with sound power presenting principles. You can’t eliminate the zombies, but you can outrun them and outfox them.

And continue your upward trajectory toward becoming a superior business presenter.

For more on building especially powerful presentations, consult The Complete Guide to Business School Presenting.

Positive Presentation Attitude for Competitive Advantage

A positive presentation attitude can make or break your business presentation
A positive presentation attitude goes far in conferring personal competitive advantage on the business presenter

Your positive presentation attitude is one of the most neglected aspects of your business presentation.

For any presentation, really.

Maintain a positive presentation attitude, especially where criticism of current company policy is concerned.

Especially when your team must convey bad news, for instance, that the current strategy is “bad.”  Or that the current executive team is not strong enough.

In class presentations, I sometimes see that students take an adversarial attitude.  A harsh attitude.

This is the natural way of college students, who believe that this type of blunt honesty is sought-after and valued.

Positive Presentation Attitude for Personal Preservation

Honesty is important, sure.  But there is a difference between honesty and candor, and we must be clear on the difference.

If you say that the current strategic direction of the company in your presentation is dumb, you tread on thin ice when you convey that information.  Remember that there are many ways of being honest.

You must use the right words to convey the bad news to the people who are paying you.  These may be the people responsible for the bad situation in the first place, or who are emotionally invested in a specific strategy.

Anyone can use a sledgehammer.

Anyone.

But most times it pays to use a scalpel.

Use tact in criticizing current policy for an especially powerful presentation with positive presentation attitude
Don’t attack the current policy with too much gusto in your business presentation . . . you may undermine your own case

But we must remember that as much as we would like to believe that our superiors and our clients are mature and want to hear the “truth” – warts and all – human nature is is contrary.  We are easily wounded where our own projects and creations are concerned.

And if you wound someone’s ego, you will pay a price.

So, if you attack the current strategy as unsound, and the person or persons who crafted that strategy sit in the audience, you have most likely and needlessly doomed yourself.  Expect an also-ran finish in the competition for whatever prize is at stake, whether a multi-million dollar deal.  Or simply credibility and good judgment.

It takes skill and finesse to deliver a fine-tuned presentation.  Learn to deliver a masterpiece of art that conveys the truth, but with a positive presentation attitude that is constructive and persuasive without being abrasive.  When you do, then you will have developed incredible personal competitive advantage through the vehicle of your presentation skills.

That is, after all, why they are called skills.

Your presentation will effervesce . . . it will join the ranks of the especially powerful.

So remember that tact and a positive presentation attitude is as important to your presentation as accuracy.  Internalize that lesson, and you’re on your way to delivering especially powerful presentations that persuade more than they insult.

For more on shaping a powerful and positive presentation attitude that stays on point and helps to build your personal competitive advantage, consult The Complete Guide to Business School Presenting.

In Praise of Business Jargon . . .

Business Jargon

I struggle with an entire macro-profession that cultivates its jargon . . .  business jargon.

The arena is academia fused with that of the larger battlefield of the business world, and the struggle is between those of us in the noble minority (of course we must posture as such) and those legions of who wear smiling faces, furrowed serious brows, and who are imbued with the best of intentions and the zeal of those who labor in the vineyards of the professions. 

The struggle is for clear and original expression against the encroachment of weasel-words.  The struggle is for meaningful distinctions between useful locutions and the vulgarity of “jargon.”

Every profession contrives jargon and then clutches it to its breast.

It is useful, yes.  Incredibly so.

But some of the more Machiavellian among us contrive it as a second code for entry into a priesthood of the knowledgeable.

And so we have the conundrum – one man’s obfuscation is another man’s sharply drawn argument, both using “jargon.”

Who with compassion could strip a man of his outlet for facile expression, the utility of shorthand “jargon,” simply because there exist unscrupulous cads who abuse the privilege of a profession’s lexicon?

Struggling with Business Jargon

So it’s a struggle, yes, but it’s also an internal struggle.

This struggle is waged within me – I’m torn, because it is my bane to be charged with teaching the lexicon, the “business jargon” to vulnerable young minds.  Minds to which the jargon sounds fresh and innovative, when it is actually already stale and reified.  It’s an axiom that once something makes it into a textbook, it likely is already outdated.

“Business Jargon.”

But business jargon does perform valuable service.  If used judiciously and properly and with clear intent to the purpose for which it was created.

If it is wielded not to obfuscate.  If it is wielded not to mind-taser the listener into a kind of numb dumbness.

For those of us in the profession that is home to our jargon, it serves as shorthand for many thoughts already thought, not simply a comfortable refuge.  Shorthand for many debates already concluded.  Many theories already expressed.  Many systems already in place.

In fact, a deep vein of rich discussion lurks beneath the glib façade of most of our, say, business jargon.

And thus “jargon” presents us with a dilemma – if it were not useful, it would not exist.  And anything that is useful can be misused.

It should come with a warning label.

A Warning Label?

I provide such a warning label.  But only half-heartedly.

Half-heartedly, because it is my first obligation to ensure that my charges remember the “jargon” that I serve up to them.

They must imbibe deeply and, at some point during a seemingly interminable semester, they must regurgitate the jargon.

They must master it.

They must drink deeply from the cup of “competitive advantage.”  They must feast heartily at the table of “core competency” and ladle large portions of “market failure” and “pioneering costs” along with a light sprinkling of what some might consider the oxymoronic garnish of “business ethics.”

In praise of business jargonMore insidious than the standard jargon is the phalanx of “new” program buzzwords that march our way in endless columns, recycling ideas of old . . . and then recycling them yet again.  “Best Practices,” “Re-engineering,” “Six Sigma,” “TQM, “Benchmarking,” “Balanced Scorecard,” and on and on . . .

For those of us who bathe regularly in the sea of “competitive advantage” and “market saturation” and “pioneering costs” and “core competencies,” we cannot exercise the luxury of contempt.

Instead, we must labor as any wordsmith must labor.

We must not ban the hammer because some use it to bash their thumb instead of the nail.

We must ensure the proper usage (use?) of our tools.

Just as any writer seeks and secures precision in language, the business writer must labor likewise to secure our business jargon from misuse and abuse.  Constant vigilance is our only guarantor against the debasing of the language, and this is true in business and in academia as it is true in the high-minded world of the literati.

High-minded?  It might be also useful to exercise constant vigilance that high-mindedness does not become high-handedness.

Humility and the hunger for clarity.

Uncommon qualities in the business and academic worlds?  Perhaps, but surely they should be considered corollary to the business jargon that seems pervasive and inescapable and that nettles us so naughtily.

Cast all of this business jargon aside and consult The Complete Guide to Business School Presenting for entre into the high priesthood of the finest business presenters in the corporate world!

Voodoo Presenting: A Finance CLASSIC!

Finance Presenting offers special challenges, but it’s also a chance to increase professional presence

Whether the presentations class is in Philadelphia . . . or Mumbai . . . or Cali . . . or Chennai . . . I hear the same universal and eerie refrain from finance students.

“Finance is different.”

“We don’t do all of that soft-skill presentations stuff.”

“For us, the numbers tell the story.”

Numbers seem to enchant business-people in deep and mysterious ways, as if numerical constructs are somehow less malleable than the English language, less subject to manipulation.

In a chaotic world, a spreadsheet exudes familiarity, a firm valuation offers comfort, an income statement serves as anchor.

False Certitude, Faux Anchor

For some, numbers convey a certitude and precision unavailable to mere rhetoric.  And this illusion of certitude and precision exerts influence on finance folks to believe that, well . . . that the laws of human nature that stymie the rest of us do not apply to them in the coldness and hardness of objective numerical analysis.

But this is an illusion. And the result is 2D presenting, full of voodoo and bereft of nuance and subtle analysis.

Where business presentations are concerned, finance folks are not different, special, unique or otherwise gifted with special powers or incantations denied the mere mortals who toil in marketing or human resources.

We are all subject to the same demands placed upon us by the presentations beast, demands that nettle us equally and indiscriminately during the business presentation process.

As with most things, there is bad news and good news in this slice of life provided here.

The Bad News

The bad news is that modern finance presentations are a vast wasteland of unreadable spreadsheets and monotonous, toneless recitations of finance esoterica. It seems that there must be a requirement for this in finance.

In fact, many finance presentations devolve into basic meeting discussions about a printed analysis distributed beforehand, with the group of presenters merely standing while everyone else sits and interrupts with strings of questions.  Several presentation cliches guarantee this sorry state of affairs a long life . . .

“Just the facts”

Exhortations of  “Just the facts” serve as little more than a license to be unoriginal, uninteresting, and unfocused.

“Just the facts”

Folks believe that this phrase gives the impression that they are no-nonsense and hard-core.  But there is probably no more parsimoniously pompous and simultaneously meaningless phrase yet to be devised.  It achieves incredible bombast in just three syllables.

What does it mean, “Just the facts?”  Which facts?  Why these facts and not those facts?

Events are three-dimensional and filled with people; they require explanation and analysis.  Mere “facts” are flat, two-dimensional, unemotional, and unsatisfactory proxies for what happens in the real world.  “Just the facts” masks much more than it reveals.

“The numbers tell the story.”

This is a favorite of folks who seem to believe that the ironclad rules of presentations do not apply to them.  “We don’t deal with all of that soft storytelling,” finance majors often tell me.  “We deal in hard numbers.”

There’s so much wrong with this that it’s difficult to locate a reasonable starting-point.  Not only do numbers, by themselves, tell no story at all . . . if numbers were conceivably capable of telling a story, it would be a considerably incomplete story, giving a distorted picture of reality.

The end result of these presentation shenanigans is an overall level of mediocrity and outright bad presentations.  If firms want nothing more than a group discussion about a handout, with the only thing distinguishing the  “presenters” from the audience is that they are standing, then so be it.  It may be useful.  It may be boring.  It may be morale-building.  It may be team-destroying.  It may be time-wasting.  But whatever else it is, it is not a presentation.

“Cut ’n’ Paste”

This is the heinous data dump that all of us inevitably see.  PowerPoint slides crammed with data in tiny, unreadable font.  The display of these heinous slides is accompanied by a sweep of the arm and the awful phrase:  “As you can see . . . ”  The cause of this pathology is the rote transfer of your written report to a PowerPoint display, with no modification to suit the completely different medium. The result?

Slides from Hell.

The Good News

In every obstacle exists an opportunity.  Because the bar for finance presenting is so low, if you invest your presentations with the powerful principles that apply to all business presentations, your own shows will outstrip the competition by an order of magnitude.  This, of course, implies that your content is rock-solid. It should be.  Your ratio analysis, your projected earnings, your sophisticated modeling should all reflect the superb finance education you have received.

Build Credibility With a Powerful Presentation

But how you present that content is the key to presentation victory.

All of the presentation principles that we discuss here apply to finance presentations, particularly the parsimonious display of numbers and the necessity for their visual clarity.  If anything, finance presentations must be more attentive to how masses of data are distilled and displayed.

A situation statement must be given.

A story still must be told.

Your analysis presented.

Conclusions must be drawn.

Recommendations must be made.

And external factors must be melded with the numbers so that the numbers assume clarity and meaning in an especially powerful 3D presentation.

If you do the above, and nothing more, then your finance presentations will outshine the hoi polloi with ease.

But if you delve even more deeply into the masterful techniques and principles available to you, learning to use your tools skillfully, you can rise to the zenith of the finance presentation world precisely because you are part of the tiny minority who seizes the opportunity to deliver an especially powerful presentation.

For more on presenting financial information in a suitable way, consult The Complete Guide to Business School Presenting.

Business Presentation Skill – Your Silver Bullet

Business Presentation Skill as your Professional Silver Bullet
Think how improving your business presentation skills might lift you into the high-demand skill zone

If you discovered that there was one thing – business presentation skill – you could learn that would immeasurably increase your chances of getting a great job after graduation, wouldn’t that be great?

What would you think of that?  Too good to be true?

And what if you discovered that this skill is something that you can develop to an especially powerful level in just a handful of weeks?

What would that be worth to you?

Would it be worth the price of a book to get you started?

Worth How Much?

Think of it – business presentation skills you can learn in 4-5 weeks that can provide you lasting competitive advantage through the rest of your working life.

A skill few people take seriously.

A skill in high demand by America’s corporations.

Companies haven’t nearly enough personnel who can communicate effectively.  Nor logically, comfortably, clearly, and cogently.  This is why corporate recruiters rate business presentation skills more desirable in candidates than any other trait or skill.

Capable business presenting is a high-demand skill.

This is the Silver Bullet Skill

And this is the silver bullet you’ve always sought.

You, as a business student or young executive, gain personal competitive advantage vis-à-vis your peers, just by taking presenting seriously.  You gain advantage by embracing the notion that you should and can become an effective and capable business presenter.

In other words, if you actually devote yourself to the task of becoming a superb speaker, you become one.

And the task is not as difficult as you imagine, although it isn’t easy, either.

You actually have to change the way you do things.  This can be tough.  Most of us want solutions outside of ourselves.  The availability of an incredible variety of software has inculcated in us a tendency to accept the way we are and to find solutions outside ourselves.  Off the shelf.  In a box.

This doesn’t work.  Not at all.  You cannot find the secret to great business presenting outside of yourself.  You already carry it with you.

But Presentation Skills Mean Change . . .

But you will have to change.

Business Presentation Skill
Business Presentation Skills can lift you into the High-Demand Skill Zone

This is about transformation.  Transforming the way we think, the way we view the world.  Transforming the lens through which we peer at others, the lens through which we see ourselves.

It is a liberating window on the world.  And it begins with your uniqueness.

No, this is not esteem-building snake-oil.  It is a cool observation.  I am not in the business of esteem-building.  Nor do I toil in the feel-good industry.  If you had to affix a name to it, you could say that I am in the business of esteem-discovery.

So you are unique, and your realization of this and belief in this uniqueness is utterly essential to your development as a powerful business presenter.

But given the tendency of modernity to squelch your imagination, to curtail your enthusiasm, to limit your vision, and to homogenize your appearance and your speech, you have probably abandoned the notion of uniqueness as the province of the eccentric.  Perhaps you prefer to “fit in” rather than develop superior business presentation skills.

Some truths can be uncomfortable.  Often, truths about ourselves are uncomfortable, because if we acknowledge them, we then obligate ourselves to change in some way.

But in this case, the truth is liberating.

A Shrinking World . . . Reverse the Process

Recognize that you dwell in a cocoon.  Barnacles of self-doubt, conformity, and low expectations attach themselves to you, slowing you down as barnacles slow an ocean liner.

Recognize that in four years of college, a crust of mediocrity may well have formed on you.  And it is, at least partially, this crust of mediocrity that holds you back from becoming a powerful presenter.  Your confidence in yourself has been leeched away by a thousand interactions with people who mean you no harm and, yet, who force you to conform to a standard, a lowest common denominator.

People who shape and cramp and restrict your ability to deliver presentations.  They lacquer over your innate abilities and force you into a dull conformity.

Business Presentation Skills
The choice is entirely yours to develop powerful Business Presentation Skills

Your world has shrunk incrementally, and if you do not push it out, it will close in about you and continue to limit you.

Your most intimate acquaintances can damage you if they have low expectations of you.  They expect you to be like them.  They resent your quest for knowledge.  They try to squelch it.

Beware of people who question you and your desires and your success.  I suggest that you question whether these people belong in your life.

Yes, you are unique, and in the quest for business presentation excellence, you discover the power of your uniqueness.  You strip away the layers of modern mummification. You chip away at those crusty barnacles that have formed over the years without your even realizing it.

It’s time to express that unique power in ways that support you in whatever you want to do.

For more on developing your silver bullet business presentation skills, consult The Complete Guide to Business School Presenting.

Develop Powerful Personal Presence

Personal Presence
Personal Presence confers Personal Competitive Advantage

Personal presence distinguishes the business presentation as a distinctly different form of communication, and it is the source of its power.

I should say potential power.

For much of the potential power of presentations has been forfeited.

Forfeiture of Power

That potential has been squandered out of corporate fear, ignorance, egotism, conformity, and simple habit.  Lynda Paulson describes the unique qualities that a business presentation offers, as opposed to a simple written report.

What makes speaking so powerful is that at least 85 percent of what we communicate in speaking is non-verbal.  It’s what people see in our eyes, in our movements and in our actions.  It’s what they hear through the tone of our voice.  It’s what they sense on a subliminal level.  That’s why speaking, to a group or one-on-one, is such a total experience.

Here, Paulson describes the impact of Personal Presence.

It’s the tangible contribution of the messenger to conveying a convincing message.  A skilled speaker exudes energy, enthusiasm, savoir faire – the speaker becomes part of the message.

Here is where you become part of the message.  You bring into play your unique talents and strengths to create a powerful personal presence.

Naked Information Overflow

But modern technology has swept the speaker into the background in favor of naked information overflow.  We see pyrotechnics that miss the entire point of the show – namely, persuading an audience.

Lots of people are fine with becoming a slide-reading automaton swept into the background.  And they’d be happy if you faded into the background, too.

Most people don’t want to compete in the presentation arena.  They would rather compete with you for your firm’s spoils on other terms.

Become an automaton, and you cede important personal competitive advantage.

The true differentiating power of a presentation springs from the oratorical skills and confidence of the speaker.  That, in fact, is the entire point of delivering a presentation – a project or idea has a champion who presents the case in public.  Without that champion – without that powerful presence – a presentation is even less than ineffective.

It becomes an incredibly bad communication exercise and an infuriating waste of a valuable resource – time.

The Secret of Personal Presence

Today we are left with the brittle shell of a once-powerful communication tool.  Gone is the skilled public speaker, an especially powerful presenter enthusiastic and confident, articulate and graceful, powerful and convincing.  Gone is Quintilian’s ideal orator:  “The good man, well-spoken.”

We are left with an automaton slide-reader in a business suit.

This is surely a far cry from how we imagine it ought to be – powerful visuals and a confident presenter.  A presenter commanding the facts and delivering compelling arguments  A presenter using all the tools at his or her disposal.

This vast wasteland of presentation mediocrity presents you with a magnificent opportunity.

Your choice is to fade into that gray background as yet another corporate mediocrity mimicking the herd . . . or to seize the moment to begin developing your presention skills to lift yourself into the rarefied atmosphere of the High Demand Skill Zone.™

Isn’t it time you decided to become an especially powerful business presenter and seize the incredible personal competitive advantage that personal presence provides?

To develop personal presence through business presenting, consult The Complete Guide to Business School Presenting.

Surviving Group Work – Part I

Personal Competitive Advantage
Group Presentations: A Source of Personal Competitive Advantage

You find all sorts of problems in group work.

Anyone who has participated in even one group project in college knows this.

Perhaps you believe these challenges are external to you?

Others cause problems, because surely you must not be contributing to the challenges facing your group?

Let’s examine, understand, and overcome these challenges before they get out-of-hand.

First . . . the Uncertainty of Group Work

The first major reason is the unpredictability of your situation.

One key characteristic of your group presentation is its rampant unpredictability.  The project appears submerged in ambiguity that we seem powerless to affect.  It’s bad enough to face the unknown variables of case analysis and its attendant presentation, but then several other variables are added to the mix in the form of other people.

We all prefer to control our own destiny.

Most all of us want to be judged on our own work.  We like to work alone.

This is very much the craftsman’s view.

Our labors are important to us.  We take pride in our work.

But with group work, the waters muddy.  It becomes difficult to identify who is doing what, and consequently, we worry about who will get the credit.

Especially Powerful

We Worry if our good work will be submerged in a group ethos . . .We worry if there will even be any credit to distribute if our presentation collapses under the burden of multiple minds and differing opinions and people who seem not to care.

We begin to worry that our contribution will be overlooked.

We worry that someone else will take credit for our work and we’ll be left with the crumbs.

We see ourselves becoming submerged, and as we sink into a kind of group ethos, our individual identity is threatened.

How will the boss, the professor, or anyone else, know what we do?

How will they know our contribution?

With every additional person, the unknown variables multiply.  Worse, what if we get saddled with a reputation for poor work because someone else screwed up?

The second major reason for group failure is the ordeal of time management and schedule coordination.

Six different students, each with differing class schedules and who often are working part-time, must somehow work together.

Moreover, you may be involved in several classes that require group projects.  And you invariably are faced with the pathology of one or two team members who “don’t have time for this.”

So the difficulties mentioned here multiply.

Why Group Work?  It’s a Complex World

The group presentation is not easy.   It can be downright painful.

Infuriating.

It can turn student-against-student faster than anything else in college outside of Greek rush.

So why do your professors require them?  Why do all of your B-school professors seem determined to put you through this misery?

You’ve probably heard the spurious reasons.  One pervasive student myth is that professors assign group work so they can cut their own grading work load.  The reasoning goes something like this: it is much easier for a professor to grade six presentations or papers than to grade 30 individual papers. This myth is so pervasive that it has become conventional wisdom among students.

There are three big problems with this.

First, by definition, individual work is not group work.  If group work is an essential part of the workplace experience, then individual papers or other assignments do not contribute to the learning experience that is specifically designed to prepare you for the workplace.

Second, professors often are required to assign some form of group work in their courses.

personal competitive advantage
The right perspective can turn your group work into a source for your own personal competitive advantage

The prevailing pedagogy in most business schools advocates the group work experience as essential to prepare students for the 21st Century workplace.

Frankly, this is the way it should be.

Third, this myth assumes that professors enjoy watching students stumble their way through awkward presentations, poorly prepared and half-heartedly delivered.

While you, as a student, prepare for only one or two presentations, the professor oftentimes must watch 20 presentations or more in course of a semester and then evaluate them.

This can be an unpleasant experience.

The Bottom Line (proverbial) . . .

The proverbial bottom line that we all talk about in business school is this:  You do “group work” because it is essential to the 21st Century business world.  In fact, corporate recruiters list it as the second-most-desired skill in the job candidates they consider.

So why not embrace the group presentation as a necessary component of your school experience?

The days of the business generalist are all but dead in corporate America.  Specialization rules the business workplace, and the manipulation of knowledge is ascendant.

This means, from a practical standpoint, that we cannot produce major products by ourselves.  There is little doubt that you will become one of these knowledge-workers upon graduation.

You also will begin to specialize in certain work, especially if you join a large firm.  This is because business operations today are incredibly complex and fast-paced.

These two factors make it almost impossible for any one person to isolate himself or herself from the combined operations of the firm.

Major tasks are divided and divided again.

Think of it as an extreme form of division of labor.

So we must work with others.  The globalized and complex business context demands it.

In Part II in this series, I show you how to not only survive the Group Presentation, but how to thrive and turn it into the cornerstone experience for your first job out of school . . . or your next job after getting your MBA.  The source of continued personal competitive advantage.

Avoid Two Big Practice Mistakes

personal competitive advantage
Practice the right way to ensure an especially powerful performance and gain personal competitive advantage

One of the keys to a successful business presentation is the right kind of practice, and this means avoiding two common practice mistakes.

This is even more important with a team presentation with more moving parts and variables.

The good effects of the right kind of diligent rehearsal is twofold:

1)  Your material is delivered in a logical, cogent fashion without stumble.

2)  The practice imbues you and your team with confidence so that stage fright is reduced to a minimum and your team’s credibility is enhanced.

But you only reap the benefits of practice if your practice makes sense.

This means that you practice the way you perform and avoid the two biggest practice mistakes.

Practice Mistake #1

First, do not start your presentation repeatedly, as almost all of us have done at points in our presentation careers.

There is something in our psyche that seems to urge us to “start over” when we make a mistake.  When we stumble, we want a “do-over” so that we can put together a perfect rehearsal from start to finish.

But when we do this, what we are actually practicing is the “starting over.”  We become experts at “starting over” when we make a mistake.

Personal Competitive Advantage
Especially Powerful Practice confers Personal Competitive Advantage

But is that what we plan to do when we err in our actual presentation?

Start over?

No, of course not.

But if we have practiced that way, what will we do when we stumble?  We won’t know what to do or how to handle the situation, since we have never practiced fighting through an error and continuing on.

We have practiced only one thing – starting over.

Instead of starting over when you err, practice the gliding over of “errors,” never calling attention to them.  Practice recovering from your error and minimizing it.  Perform according to the principle that regardless of what happens, you planned it.

Practice Mistake #2

The second big mistake is practicing in front of a mirror.

Don’t practice in front of a mirror unless you plan to deliver your talk to a mirror.  It’s plain creepy to watch yourself in the mirror while talking for an extended period of time.

There is nothing to be gained by rehearsing one way . . . only to do something entirely different for the actual event.

Of course, you will observe yourself in the mirror as you adjust your stance and appearance to ensure that what you feel is what people see while you present on all occasions.

Especially Powerful Competitive Advantage
Especially Powerful Personal Competitive Advantage can be yours with diligent practice

But you do not practice your finished talk in front of a mirror.

Why would you want to grow accustomed to looking at yourself present, only to be faced with an entirely different situation for the actual presentation?

That’s just bizarre.

Instead, practice in front of your roommate . . . or go to the classroom where you’re scheduled to present . . . in short, create as much of the real situation as possible.

Practice strips away the symptoms of stage fright as you concentrate on your message and its delivery rather than extraneous audience reaction to your appearance.

To ensure an especially powerful presentation every time, practice hard and repeatedly, and avoid these two big practice mistakes to help gain personal competitive advantage.

For more on the delivery of especially powerful presentations and the development of personal comptetitive advantage, consult The Complete Guide to Business School Presenting.

The Power Zone

The Power Zone for Especially Powerful Presentations

Business Presenting is filled with paradoxes.

For instance . . .  the quizzical Power Zone.

Here is the power zone paradox:  The Power Zone is a place everyone wants to be, but where almost no one wants to go.

This is really the strangest thing, and it always amazes me anew the reasons people concoct for not becoming powerful speakers.

Power Zone as Metaphor

The Power Zone is a metaphor for that realm of especially powerful business presenters, a place where  everyone is a capable, confident, and competent communicator, where every meal’s a feast and every speech kissed by rhetorical magic.

Where you have personal competitive advantage over that vast majority of folks who, for various reasons, choose to be mediocre.

Yes, you can go there.

And almost everyone claims they want to go to the Power Zone.  But even when people are told clearly how to reach the Power Zone, most don’t go.  They find an excuse.

Disbelief . . .  Principle . . . Ideology . . .  Sloth . . . Disregard . . . Fear . . . even Anger.

They contrive the darnedest reasons not to, from ideological to lazy.

In my presentations to various audiences, I am invariably faced with the arguer, the gadfly who knows better, sometimes vocal, oftentimes not.  The person who is adamant, steadfastly against what is being said.

Usually for the most spurious of reasons.

No Argument Here

And it’s an exercise in futility for the gadfly.

Because the choice to enter the Power Zone is personal and completely optional.  And so I make no argument against the gadfly’s objections, from wherever they come.

The latest batch of objections sprang from one woman’s ideology.   She apparently believed in au courant political philosophy that dictates how people should behave and react to others based on . . . well, based on what she believed to be right and proper.

Smugness not in the Power Zone
Smugness versus Powerful Presentation Principles loses every time

In short, rather than communicate with people in the most effective way possible, she wanted to do something else . . . and then lecture her audience if they didn’t like her way of presenting.

Whether based on appearance, voice, gestures, or movement.

In short, she wanted to deliver presentations her way, and blame her audience if they didn’t respond positively and, presumably, with accolades.

She complained that my presentation of techniques, skills, and principles  “sounds like it’s from 100 years ago.”

And I say Praise the Lord for that.

I draw on 2,500 years of presentation wisdom of Presentation Masters like Aristotle, Demosthenes, Cicero, Quintilian, Webster, Bryant, and Roosevelt, so I’m not doing my job if it sounds otherwise.

She complained that some of the gestures seemed “too masculine” and that she would feel “uncomfortable”  doing them as she believed they don’t look “feminine.”

I replied to her this way . . .

The Comfort Cop-out

I told her, “Don’t do them.  Don’t do anything that makes you feel ‘uncomfortable.’

Don’t utilize gestures proven 1 million times to be powerful and effective.  Substitute whatever you think you know to be better.”

But do that with the full knowledge that you leave the competitive advantage you might gain just sitting on the playing field for someone else to pick up.

They’ll be happy you did.

But what about “comfort?”

You don’t feel “comfortable” utilizing certain gestures?  Since when did our “comfort” become the sine qua non of everything we try?  Who cooked it up, and when did it gain currency?

Has any greater cop-out ever been devised?

Especially Powerful Competitive Advantage doesn't depend on comfort
Comfort is irrelevant in the Power Zone

Of course you don’t feel “comfortable” doing something you’ve never tried before.

A baby feels anything but comfort as it springs from the womb and is forced to breathe air instead of amniotic fluid and faces the cold  of a delivery room.

A child feels anything but comfort as he learns the periodic table and the multiplication table or riding a bike or a new sport or meets new people and is forced to hear contrary opinions.

An athlete feels discomfort as she trains to develop skill, power, speed, and strength in the gym so as to perform at a superior level.

Does it feel “comfortable” to push forward and extend our capabilities into new and desirable areas?  Likely as not, it’s a difficult process, but we certainly don’t accept “discomfort” as a reason not to do something necessary to achievement of a goal.

“I just don’t feel comfortable.”

Of course you don’t feel “comfortable” speaking before a group if you’ve never done it before or done so with no success.  That’s the whole point of especially powerful presenting – expanding the speaker’s comfort zone to encompass powerful communication techniques.

Techniques to lift you into the upper echelon of business presenters.  And drawing upon 25 Centuries of wisdom and practice to do so.

But some folks scowl at this.

It requires too much of them.  Or it conflicts with the way they think the world ought to work.  Or the Seven Secrets for Especially Powerful Presenting aren’t mystical enough for them.  Secrets ought to be . . . well, they ought to have magic sparkles or something, right?

So . . .  if you find this somehow unsatisfactory and unsatisfying or in conflict with your own ideology or philosophy . . . if you believe the answer should somehow be more mystical or revelatory or tied to the high-tech promises of our brave new world, then I say this to you:

“Go forth and don’t use these techniques.”

There is no need to fume over this or that nettlesome detail.

It’s completely unnecessary, because no one compels you to do anything.  And this is what is so infuriating for the habitual naysayers – complete freedom.

The freedom not to enter the Power Zone.

Here, I show you the way to the Power Zone, where you can be one of the exceptional few who excels in incredible fashion . . . but you can choose not to go.

If you so choose, good luck and Godspeed with your own opinions and philosophies and endless search for presentation excellence located somewhere else.  Let 1,000 presentation flowers bloom!

But if you elect to draw upon the best that the Presentation Masters have to offer . . . then I extend congratulations as you step onto the path toward the Power Zone, toward that rarefied world of especially powerful presenters where personal competitive advantage is yours.

For more on the Power Zone, consult The Complete Guide of Business School Presenting.

Train to be a Rocket Scientist in Your Spare Time with McTips!

Personal Competitive Advantage
To become an especially powerful business presenter requires study, not McTips

YOU Can become an Astronaut in 8 Easy Steps . . . with McTips!

10 Tips to Become a Nuclear Physics God!

3 Tips for Winning Your Next Court Case!

Great Doctors are Natural Born . . . It’s talent, not study!

5 Easy Steps to Powerful Presentations!

Pernicious Myths . . .

There are two pernicious myths regarding business presentations out there that refuse to be swatted down.  Well, probably more than two, but two big myths that persistently burden folks.

These myths influence two large groups of people.  Without knowing it, these folks subscribe to two schools of presentation thought . . . Birthers and McTips.

The first group – the “Birthers” presentation school – believes that superb public speakers are “born that way.”

Folks in this group believes that it’s nature-not-nurture and that natural talent wins the day.

Especially Powerful
Except . . . there isn’t

Since it’s an ability you either have or you don’t, well there’s no need to even try.

Just sit back and marvel at those outstanding public speakers who make it all look so easy, but who actually utilize a host of techniques to charm and dazzle you.

Techniques that would be available to you if you would only set aside the self-defeating notion that you can’t develop especially powerful presentation skills.

Supersize Those McTips?

The second group – the “McTips” presentation school – believes that public speaking is both easy and easily learned.

Folks here believe that following a few presenting “McTips” or easy “McSteps” can turn them into tremendous speakers.  “Make eye contact” . . . “Move around when you talk” . . .  “Use your hands” . . .

Presto.

Especially Powerful
McTip your way to great presentations? Not likely!

This McTips view is so pernicious that  it does more damage than good.  It’s like a get-rich-quick scheme that scams people.

And who wouldn’t want to believe that there’s a painless shortcut to one of the most universally despised activities in corporate America?

One colleague told me a while back, his fingers steepled in front of him, “I can teach my people all they need to know about presenting in 30 minutes . . . all that other stuff is just B__ S___.”

Really?

And if becoming a great presenter is so incredibly easy and the product of a few McTips or steps, then why does the bar stay so low with regard to business presentations?

Why does our business landscape resemble a wasteland strewn with mind-numbing PowerPoint slides and populated with droning executive automatons?

Both views are not only wrong, but they can stunt your development as a top-notch business presenter imbued with personal competitive advantage.

Great presenters are neither born, nor are they easily made.

Anyone can become an especially powerful, capable speaker . . . but it takes work, practice, and courage.

To learn how, consult The Complete Guide to Business School Presenting.

Cartoon Voice, Uptalk, and Dum-Dums

Reality TV Mimicry is a formula for Business Presentation Failure

No, I’ve never heard you speak or deliver a presentation.

But judging from what I hear in the classroom, in the elevator, on the subway, and in the campus coffee shops, the odds are good that your voice is probably pinched and smaller than it ought to be.

This is a result of many influences in our popular culture that, within the last decade or so, have urged on us a plaintive, world-weary whine as voice-of-choice.

High-pitched.  Small.  Weak.  Unpleasant.  Pinched.  Nasal.

Raspy.

A voice from reality television.

A cartoon voice.

Cartoon Voice

The cartoon voice is more prevalent than you might imagine.  Several reasonably-known celebrities have cartoon voices, and they usually dwell in the wasteland of daytime television.

One cartoon voice belongs to someone called Kelly Ripa, who participates on a show called “Live with Regis and Kelly.”  This ABC Network television program, an abysmal daytime offering, serves up Ms. Ripa not for her voice, but for other attributes.

This show is worth watching, once, if only to hear Ms. Ripa’s slam-on-the-brakes whine.

Two other champions of the squeaky, whiney cartoon voice are people who appear to have achieved a degree of questionable fame for all of the wrong reasons:  Kim Kardashian and Meghan McCain, who appear on television for some reason unknown to all but the producers of the shows they inhabit.  Commonly called “divas,” their voices are barely serviceable for even routine communication.

Granted, these young women are not delivering business presentations, but their negative influence has infected an entire generation of young people who do deliver presentations.  They embody all that is wrong with regard to delivering powerful presentations.  If this sounds harsh, it is meant to be.  They exhibit habitual pathologies of the worst sort.

Where do these people learn to speak this way, in this self-doubting, self-referential, endlessly qualified grinding whine?

One culprit appears to be the Disney Channel, inculcating a new generation of young folks into the practice of moron-speak.  As well, numerous other popular young adult shows occupy the lowest rung of the speech food chain, passing on lessons in weak voice and poor diction.

Reality TV Infests Everything

Most anywhere, you can hear people who talk this way.  They surround us.

Next time you stand in line at the convenience store, listen to the people around you.  Focus on the voices.  Listen for the trapped nasal sound, the whine of precious self-indulgence.  Or the sound of a voice rasping across vocal cords at the end of every sentence.  A voice that has no force.  No depth.

A voice you could swat away as you would backhand a fly.

I often hear this cartoon voice in the elevator as I commute between my office and classrooms.  Elevator conversations are often sourced from lazy, scratchy voices.  These voices are ratcheted tight in the voice box with barely enough air passed across the vocal cords.  What do I mean by this?

Let’s have an example.  Two young ladies entered my elevator the other day (any day, really), and one chattered to the other about her “boyfriend” and his despicable antics on “Facebook.”  It was heinous.

I shifted eyes to the owner of this raspy voice whose favorite word in the English language was quite evidently “like.”  Everything was “like” something else instead of actually it.  And apparently “totally” so.  Ya know?

“Like.  Like.  Like.  Totally!  Like.  Like.  Like.  Totally!  It was like . . . ummmm. . . okay . . . whatever.  Ya know what I mean?”

She fired them out in machine-gun fashion.  A verbal stutter and punctuation mark, apparently unsure of anything she was saying.  Her voice was a lab experiment of bad timbre.  It cracked and creaked along, word after squeaky word.

A pickup truck with a flat tire flopping along to the service station.

The air barely passed over her vocal cords, just enough to rattle a pile of dry sticks.  Not nearly enough air to vibrate and give pitch and tone.  No resonance came from the chest.  The voice rasped on the ears.

Every sentence spoken as a question.

Dum-Dums . . .

Two major problems surface here.  First, the cracking and grinding sound, which is at the very least, irritating.  Second, the primitive infestation of what I call “dum-dums.”

Dum-dums are moronic interjections slipped into  virtually every sentence like an infestation of termites.

“Like.  Totally!  Ya know?  Ummm.  Like.  Totally!  It was like, okay, you know . . . ya know?  Ummm.  Whatever.”

Dum-dums right off the Disney Channel.

Be honest and recognize that adults don’t speak like this.  And if you choose to speak like this, you will never be taken seriously by anyone of import considering whether to give you responsibility.  Cartoon voice peppered with Dum-dums gives the impression that you have nothing worthwhile to say, and so you fill up the empty air with dum-dums.

Dum-dums are the result of lazy thought and lazier speech.  It started on the west coast as an affectation called “Valley Speak” and has seeped into the popular culture as relentlessly as nicotine into the bloodstream.

Exaggeration?  No, it’s a voice you hear every day.

Listen for it.  Maybe it’s your voice.

Your Ticket to Failure or a Chance for Redemption

In the abstract, there is probably nothing wrong with any of this if your ambitions are of a certain lowest common denominator stripe.

If you’re guilty of this sort of thing, in everyday discourse you can probably get by with this kind of laziness, imprecision, and endless qualifying.  The problem arises when you move into the boardroom to express yourself in professional fashion to a group of, say, influential skeptics who are waiting to be impressed by the power of your ideas and how you express them.

Cartoon Voice infested with Dum-dum words – this debilitating pathological combination destroys all business presentations except one – a pitch for yet another moronic reality TV show.  You cannot deliver a credible business presentation speaking this way.  You are toast before you open your mouth.

Badly burned toast.

You’re on the express train to failure with a first-class ticket.

But the good news is that all of this is reasonably easy to correct – if you can accept that your voice and diction should be changed.

If you recognize that you have Cartoon Voice and that you pepper your speech with dum-dums, ask yourself these questions:  Why do I speak like this?

Why can’t I utter a simple declarative sentence without inserting dum-dums along the way?  Why do all of my sentences sound like questions?  Do I really want and need to sound like this – a ditz – just because the people around me can’t seem to express themselves except in staccato dum-dums with a cracking voice?

Sure, You Can Hang on to that Bad Voice!

Deciding to change one’s voice is a bold move that takes you out of your current cramped comfort zone, but you don’t have to do it!  Nope, don’t change a thing!

If you recognize that you have Cartoon Voice, and you are comfortable slathering your speech with Dum-Dums, and you see no reason to change just because someone recommends it, well then . . . keep on keepin’ on!  Sure, it’s okay for your inner circle of chatterers.  Relish it.  Hang onto it, and don’t even give a backward glance.

Let 1,000 dum-dums flourish!

But do so with the clear-eyed recognition that Dum-Dums make you sound like a moron.

You make a conscious choice.  Dum-Dums make you sound like a reality TV show lightweight unable to utter an original thought or even speak in complete sentences.  You sacrifice personal competitive advantage so that you can continue to . . . do what?

Recognize that if you want to succeed in an intensely competitive business climate, you should consider leaving Disney Channel behind.

When you want to be taken seriously in a business presentation . . . speak like an adult.

For more on improving your professional presence, consult The Complete Guide to Business School Presenting.

Executive Presence: Become a Colossus

personal competitive advantage
Executive Presence for personal competitive advantage

Executive Presence is a quality we all wish we could have.

The good news is that we can develop it to add immeasurably to our personal competitive advantage.

The paradox for some folks is that those with the most potential for especially powerful executive presence often intentionally diminish their capability for it

It’s a kind of self-sabotage that many engage in.

Accentuate Your Executive Presence

One client I have from a foreign country has incredible charisma and the fundamental tools to develop personal magnetism and powerful personal presence; but he plays it down and attempts to diminish his presence.

Self-consciousness is his worst enemy, and so we’ve worked together on getting him to relish his natural attributes, such as his height and a distinguished bald pate.  He now extends himself to his full 6’2” height and employs his deep, resonant voice to full effect.

He has a persona that draws people to him, and now he utilizes that quality in especially powerful fashion.

In short, we’ve worked on developing especially powerful presence that attracts attention rather than deflects it.  How can you go about doing this?

Have a look at my short instructional video on developing the basis for a powerful initial stance . . .

Especially Powerful Group Presentations

Group Presentation for especially powerful personal competitive advantage
Do not Scorn the Group Presentation

Four of the most dreaded words in Business School are:  “Break yourselves into groups.”

The group presentation in business school is so ubiquitous now that almost every upper level course has some form of “group work” requirement.

There’s good reason for it – industry expects new hires to have experience working in groups.

More than that, corporate America craves young people who can work well with others.  Who can collaborate.

The upshot is that you must give the “group presentation.”

Lots of them.

Don’t Scorn the Group Presentation

You find all sorts of problems in group work.  Perhaps you believe these challenges are external to you?  Others cause problems.  Surely you must not be contributing to the challenges facing your group?

The uncomfortable fact is that we might be the cause of friction and not even know it.  Working in a group requires patience.  It requires the ability to see the benefits of collaboration, to listen, to understand that there are many ways to attack and resolve challenges.

Sure, you want to work by yourself.  Who wouldn’t?

But today’s complex economy disallows much of the solitary work that used to occupy executives just a generation ago.  Complex problems require collaboration.

So we face challenges.

Let’s try to understand and overcome these challenges before they get out-of-hand.

While the group presentation might not be your idea of the ideal weekend getaway, mastering its difficulties can transform you into a superb young executive, sought-after by recruiters.  Pledge yourself to understand group dynamics.

Learn the pinch points.  Listen to others.  Cultivate patience.

Do these, and you can achieve lasting personal competitive advantage.

For more on how to deliver a powerful group presentation, consult The Complete Guide to Business School Presenting.